Networking is the art of conversing with people reciprocally, where a
conversation is an exchange of ideas, leads, and/or suggestions that support
the professional and personal lives of both parties.
- The best
networkers do not attend networking events with a “What’s in it for me
(WIFM)?” mentality. Rather, they approach networking with a “What’s in it
for them (WIFT)?” mentality, i.e., focusing on how they can be helpful
and/or useful to other people.
- They focus
on treating other attendees as people, not as contacts who can do
something for them.
- They focus
on being sincerely interested in other people.
- Before
attending, they have a plan and approach for capture any new business
contacts and important conversations by inputting that information into
their automated contact systems and/or connecting to those contacts on
LinkedIn and other relevant social media.
- When
attending events and conferences, they plan ahead to mingle and circulate.
- They are
friendly and open, focusing on listening to people, one on one, and with
sincere interest.
- They pay
attention by listening to understand another’s perspective. They listen
with their eyes and ears, and remember and/or take note of what they
discussed, heard about, and learned. They listen for commonalities and
mutual interests, and expand upon them.
- They are
open to serendipity, things that happen coincidentally, or what they
hear/learn about unexpectedly.
- They are
disciplined with initiating follow-up and following through.
- They thank
and/or acknowledge everyone who has given them their time, ideas, leads,
resources, referrals, word of mouth, etc., and stay in touch.
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