Ready for new U.S. federal laws, regulations, and enforcement actions that may reshape industries, competition, pricing, M&A, consumer rights, and market dynamics in 2025 and beyond?

Attend this 𝗟𝗜𝗩𝗘 𝘀𝗶𝗺𝘂𝗹𝗰𝗮𝘀𝘁 and get an exclusive briefing on the critical cases and regulations currently in the DOJ and FTC pipelines that will transition to the new Trump administration and the potential implications!

🚨 𝗔𝗻𝘁𝗶𝘁𝗿𝘂𝘀𝘁: 𝗠𝗮𝗷𝗼𝗿 𝗗𝗲𝘃𝗲𝗹𝗼𝗽𝗺𝗲𝗻𝘁𝘀 𝗶𝗻 𝟮𝟬𝟮𝟰 𝗮𝗻𝗱 𝗢𝘂𝘁𝗹𝗼𝗼𝗸 𝗳𝗼𝗿 𝟮𝟬𝟮𝟱

📆 𝗟𝗶𝘃𝗲 𝗼𝗻 𝗧𝗵𝘂𝗿𝘀𝗱𝗮𝘆, 𝗗𝗲𝗰𝗲𝗺𝗯𝗲𝗿 𝟭𝟵, 𝟮𝟬𝟮𝟰, 𝗮𝘁 𝟭𝟮:𝟬𝟬 𝗣𝗠 𝗘𝗦𝗧

🌟 Featuring Satya Marar, Visiting Postgraduate Fellow – Innovations, Competition & Governance at the Mercatus Center at George Mason University

𝗧𝗢𝗣𝗜𝗖𝗦:

• 𝗔𝗻𝘁𝗶𝘁𝗿𝘂𝘀𝘁 𝗛𝗶𝗴𝗵𝗹𝗶𝗴𝗵𝘁𝘀 𝗳𝗿𝗼𝗺 𝟮𝟬𝟮𝟰: Key enforcement actions and cases moving forward under the new administration.
• 𝗙𝗧𝗖'𝘀 𝗙𝗼𝗰𝘂𝘀 𝗔𝗿𝗲𝗮𝘀: Challenges to intellectual property rights and advancements in AI.
• 𝗠𝗲𝗿𝗴𝗲𝗿 𝗥𝗲𝗴𝘂𝗹𝗮𝘁𝗶𝗼𝗻𝘀: The impact of the new pre-merger notification rule and DOJ’s evolving enforcement strategies.
• 𝗟𝗲𝗮𝗱𝗲𝗿𝘀𝗵𝗶𝗽 𝗖𝗼𝗺𝗽𝗮𝗿𝗶𝘀𝗼𝗻𝘀: Analyzing current and incoming U.S. antitrust leadership and their policy direction.
• 𝗡𝗲𝗼-𝗕𝗿𝗮𝗻𝗱𝗲𝗶𝘀𝗶𝗮𝗻 𝗘𝘅𝗽𝗲𝗿𝗶𝗺𝗲𝗻𝘁: Insights into the implications as the FTC and DOJ conclude their four-year run under this approach.

𝗤𝗨𝗘𝗦𝗧𝗜𝗢𝗡𝗦? If you would like your questions to remain anonymous, send them to the live host Julie Savarino, and they’ll be addressed live during the discussion in a non-attributed manner.

𝗖𝗔𝗡’𝗧 𝗝𝗢𝗜𝗡 𝗨𝗦 𝗟𝗜𝗩𝗘? No problem! Click “Attend” via the link below to receive a notification on LinkedIn with a replay link to watch once the live event ends.

Don’t miss this opportunity to stay abreast of important information to optimize your business and practice in 2025 and beyond!

𝗟𝗜𝗡𝗞𝗘𝗗𝗜𝗡 - https://lnkd.in/esZ_igAm

𝗙𝗔𝗖𝗘𝗕𝗢𝗢𝗞 - https://lnkd.in/eMfamQtV

𝗬𝗢𝗨𝗧𝗨𝗕𝗘 - https://lnkd.in/eZz5eaCz

 

 

Want to boost visibility, engagement, and opportunities in 2025 - while saving time and resources?

Only TWO large law firms (both European-based) are actively live streaming as a firm-wide initiative off their company pages:

-- BIRD & BIRD: Their live stream, “Decoding the Data Act: Deep Dive Into Cloud Switching and Interoperability,” attracted 483 live attendees on LinkedIn alone and replay views typically exceed 50% of the live audience.

-- FIELDFISHER: “Debunking the EU AI Act: An Overview of the New Legal Framework” drew 242 live attendees and was reposted 22 times on LinkedIn.

Yet, other professional services firms are setting the standard:

-- DELOITTE: Reintroduced live streaming last year and now produces 10+ monthly live streams on thought leadership topics. One example, “Leading Conversations in AI: Retail & Consumer Products,” attracted 685 attendees, 77 comments, and 41 reposts on LinkedIn alone.

-- PwC SWEDEN: Hosts quarterly, industry-specific Q&A live streams, such as “Market Trends and the US Election: How Will the Fund Industry Be Affected?” This session drew 138 live attendees on LinkedIn.

WHY SHOULD LAW FIRMS EMBRACE LIVE STREAMING? Live streaming - especially on LinkedIn, the world’s largest business-to-business marketplace - offers:

🔹 INCREASED REACH: Amplify webinars, publications, and podcasts through algorithm-friendly, on-platform links and reposts.

🔹 COST EFFICIENCY: Use affordable, all-in-one streaming platforms to simultaneously broadcasting on LinkedIn, YouTube, Facebook, Twitter, and other platforms that support live streaming.

🔹TIME SAVINGS: Streamline, stream, and repurpose podcasts, webinars, CE/CLE programs, and publication content.

🔹BUILDING RUST FASTER: Real-time engagement and interaction enhances credibility.

🔹 OPPORTUNITIES: Live streaming is growing by 30% annually.

COMMON LIVE STREAM MISTAKES TO AVOID:

1⃣ Ignoring comments: Display comments during the live stream and assign someone to respond to comments and engage live and after the event.

2⃣ Inconsistent branding: Ensure clear, polished titles and branding across streams.

3⃣ Underwhelming visual impact: Coach speakers to optimize on-screen presence.

4⃣ Disjointed processes: Centralize live stream production, hosting, and follow-up to streamline efforts, and track and report results.

5⃣ Wasting content: Use automatically generated transcripts and recordings to extend the value of the live stream content.

While literally ANYONE can live stream these days, producing and delivering live streams that get measurable results is NOT easy to do. Quality live streams drive real results, but they require careful planning and execution.

If you would like to:

✔️ Enhance your live streams,
✔️ Pilot a live stream event, or
✔️ Build a practice group or firm-wide live streaming program,

Please contact Julie Savarino for assistance.

 

Is Your Law Firm Missing out?

Leading professional services firms and companies are gaining significant advantages by live streaming, such as:

▪️ Boosting their brand
▪️ Reaching wider audiences
▪️ Increasing engagement
▪️ Generating opportunities

Join me and Zander Van Gogh LIVE on LinkedIn to hear about “How Live Streaming Builds B2B Brands & Drives Business” on Tuesday, October 22, 2024 at 12 noon ET!

Topics include:

-- Benefits of live streaming for businesses and ways to start.

-- Some top professional services firms successfully using live streaming.

-- Differences between live streaming and webinars.

-- Why incorporate live streaming into your firm’s marketing mix.

If you are interested but cannot make the live event, click “Attend” on the link below anyway -- because once the live event ends, you will automatically receive a link to the replay in your LinkedIn notifications to watch at your convenience.

LINK: https://lnkd.in/e6TeVMwB

 

Join us live on LinkedIn on Wednesday, August 28, 2024 at 12 noon ET to hear world-class expert, Deborah Grayson Riegel, the author of the excellent book, “Overcoming Overthinking: 36 Ways to Tame Anxiety for Work, School, and Life" discuss a myriad of ways to overcome anxiety and over thinking.

 

Deborah is a keynote speaker and consultant who teaches leadership communication at the Duke and Columbia Business Schools. She is a regular contributor for Harvard Business Review, Inc., Psychology Today, Forbes, and Fast Company. 

Deborah consults and speaks for clients all over the world, including for Amazon, BlackRock, KraftHeinz, and The United States Army and her work has been featured in worldwide media, including Bloomberg Businessweek, Oprah Magazine, and The New York Times.

 

Every live attendee will have a chance to win a FREE COPY of her outstanding book, “Overcoming Overthinking: 36 Ways to Tame Anxiety for Work, School, and Life"!

 

• To join the LIVE stream on LinkedIn, click here and then click the "ATTEND" button.
• On Wednesday, August 28, 2024 - look for this LIVE event to appear in your LinkedIn notifications or email inbox.
• If you’re interested, but can’t make the live event, click “Attend” anyway, because all attendees automatically receive a link to watch the replay after the live event ends.

 

A few takeaways from the live stream titled, “Innovations in Hungary!”

Guest speaker, Attila Nyikos serves as the director of HUN REN TKI (HRT) Office for Supported Research Groups.

At HUN REN TKI Office for Supported Research Groups, Attila manages a group of 30 professionals who actively support over 900+ researchers in 116 Hungarian research groups, which is supported by the Hungarian government.

The HUN REN TKI Office for Supported Research Groups:

-- Is a virtual research institute with a 30-year history. The function was formerly under the Hungarian Academy of Sciences but is now the HUN REN TKI Office for Supported Research Groups.

-- Is like the Swiss army knife of the Hungarian science, which does a lot of things to support Hungarian researchers -- whatever the Board and Hungarian science policy approve of.

Some Examples:

 🚀 HUNGARIAN SPACE PROGRAM.

 🔮PARTICIPATING IN THE EUROPEAN UNION HORIZON PROGRAM.

 🔬  COLLABORATIONS WITH MAJOR CORPORATIONS.

 🔭ASTRONOMY AND ASTROPHYSICS-RELATED INNOVATIONS.

 🕰ANTI-AGING INNOVATIONS.

Watch the 30-minute replay to learn more - https://www.linkedin.com/events/7224779039599722496/about/?originTrackingId=0hcUsxkvS5u9f%2FP84DWwow%3D%3D

Interested in learning more about the HUN REN TKI Office for Supported Research Groups or partnering or collaborating with them?  Reach out to Attila Nyikos or Gábor Frank on LinkedIn!

Visit the HUN REN TKI Office for Supported Research Groups website here - https://tki.hun-ren.hu/en

 

 

Attend this live stream to learn about the latest innovations in Hungary!

Last year, two Hungarians won Nobel Prizes, and Hungary has been the birthplace of many remarkable and incredibly useful inventions, such as the ballpoint pen, vitamin C, color television, computer, lightbulb, fire extinguisher, and numerous other innovations!

Join us live on LinkedIn on Thursday, August 8, 2024, at 9 am ET to hear from Attila Nyikos, Director of the HUN-REN TKI Office for Supported Research Groups about HUN-REN TKI’s history, mission, ongoing projects, inventions, and technologies being developed at HUN-REN TKI’s 116 research groups, all supported by the Hungarian government.

The 116 HUN-REN TKI research groups work in the fields of mathematics and natural sciences, life sciences, social sciences, and the humanities. They provide an organic link between HUN-REN TKI and major Hungarian research universities, thus laying the foundations for high-level partnerships of excellence.

For more information about HUN-REN TKI, visit their website - https://tki.hun-ren.hu/en

If you cannot attend the live event, click “Attend” anyway because you will then automatically receive a link to watch the replay at your convenience.

LINK TO ATTEND - https://www.linkedin.com/events/7224779039599722496/comments/

Workplace Allies: LIVE REPLAY - How to Be a Better Ally at Work

Webinars & Online Events: Is Your Platform Optimal These Days?

 

Since the pandemic, virtual meetings, webinars, and other online events are now commonplace, and most law firms and companies subscribe to and pay for at least one online platform to host and deliver online events.

To keep up with the times and save time and money, it may be time to reevaluate how your firm or company is using online events to enhance your reputation, build your brand, and nurture and develop relationships and business.

Some companies are now using LIVE STREAMING to communicate in real time. For example, J.P. Morgan, MIT, Pfizer, Best Buy, PwC, Mercer, Boston Consulting Group, Salesforce, Mitel, and others are using live streaming and LinkedIn® Live (LI Live) to educate, inform, reach, and build awareness with four key audiences:

• Their current workforce
• Potential new employees
• Existing customers/clients
• Prospective new customers/clients

But most law firms and other companies are not using live streaming or LI Live at all, even though the benefits of doing so over traditional webinars are significant.

• Live streams on LI (and on other strategic social media platforms) can do a lot more than a Zoom (or other) webinar.
• Since there are approximately 1 billion users of LI (around 145 million of whom are active), doing LI Live events can increase your reach, audience, connections, and followers. No internal mailing list can match this potential reach.
• Any LI Live event is accessible to and can be viewed and shared by ALL the host’s LI connections plus ALL the LI connections of the guest speaker(s). So, LI Lives reach a larger audience than does any in-house email list because the event is PUBLIC and is shown to the networks of both the host and the guest(s).
• LI Lives showcase presenters in real time and provide an opportunity to build new relationships immediately while authentically displaying their credibility and expertise.
• Live streaming (on LI or on other social media platforms that support live streaming) offers the advantage of being able to show the attendees’ questions/comments on the screen. On most online event platforms, you can’t display the comments on the screen.
• Using live streaming, experts can present while simultaneously answering/showing attendees’ questions/comments (with or without back-end assistance), which demonstrates their knowledge and capability plus enhances their reputation.
• After the LI Live is over, the replay is instantly available for people to watch as evergreen content. Replays of LI Lives get an average of 500 views.
• Anyone who signs up to “attend” a LI Live event but misses it is automatically sent a link to the recording/replay (so you don’t have to). Whereas with a Zoom webinar, it’s necessary to send the recording to those who missed it and usually only to the people who registered beforehand.
• Depending on the streaming platform you use, the branding and presentation tools and communication options can be much more robust and tailored than what Zoom offers.
• The recording of the LI Live (the replay) is automatically posted and lives on your LI profile under “Events,” so it augments your LI profile, anyone can see it, plus it’s searchable, which can increase your reputation and reach.
• Once a LI Live event ends, you can easily download the audio and video files from StreamYard or Restream (or using other AI tools) and create more evergreen content, such as a blog post or an article, or you can chop it up into video snippets. The possibilities to leverage and reuse the content from live streams are endless.
• Live streams are live in real time, so mistakes can be made during live streams, and there is no ability to redo or edit out any faux pas during the live stream. Unless a Zoom webinar is prerecorded and then edited first, there’s no way to edit it during the actual presentation.

Remember: Even for “private” or “unlisted” live streams, ALL live streams are hosted on/streamed from the internet, so depending on the event, privacy or confidentiality factors may need to be considered.

Some people stop using Zoom or similar platforms once they get a live stream up and running.

To assess whether livestreaming and LI Live could benefit your firm or company, consider the factors below:

• How much does our current webinar platform cost per year?
• What is the monetary value of the time it takes for staff members to operate it and optimize the content produced during the event for use after it ends?
• Have we optimized our webinar production process to reach ALL our LI connections?
• How much new business has our firm generated from our webinar platform?
• Does the webinar platform allow the audience to submit questions and comments during the presentation?
• Does it allow the audience to interact with one another?
• Does it allow presenters to do polls and giveaways?
• Does it immediately provide a transcript of the presentation to leverage for reuse of the content?
• Could our firm benefit from hiring an experienced live stream host or growth expert?

Join Julie Savarino, LIVE on LinkedIn on Tuesday, July 2, 2024, at 12 noon ET to discuss how leading law firms are boosting organic growth through enhanced client development and sales programs and efforts.

Topics include:

 🔹Key client programs,

🔹Business development, client development/sales training and coaching,

🔹Sales roles by event, practice group, industry, or region, and

🔹Emerging new roles.

 To JOIN the live stream on LinkedIn:

1. Click the link below, then click the ATTEND button.

- If you are interested but can’t make the live event, click “Attend” anyway, because all attendees will receive a link to the recording after the live event ends.

2. Add the LinkedIn Live event to your online calendar.

3. On Tuesday, July 2nd, look for this LIVE EVENT to appear in your LinkedIn notifications or email inbox.

LINK TO EVENT - https://www.linkedin.com/events/7211440963393589249/comments/

UPCOMING LINKEDIN LIVE EVENT:   

Live Streaming & LinkedIn® Live: Top 5 Lessons Learned From a Newbie + Expert Tips From a Master!

On  Thursday, June 13, 2024, at 11 am ET

If you are interested but can’t make the live event, click “Attend” anyway on the link below, because all attendees will receive a link to the recording after the live event ends.

https://www.linkedin.com/posts/juliesavarino_interested-in-linkedin-live-or-live-streaming-activity-7204087050348707840-hE4D?utm_source=share&utm_medium=member_desktop

Interested in LinkedIn® Live or live streaming on other social media platforms? OR Are you new to live-streaming and want to enhance your knowledge and skills?

If so, tune in to this LinkedIn Live stream on Thursday, June 13, 2024, at 11 am ET to get useful and valuable tips from JulieSavarino, who recently learned how to LIVE STREAM.

Julie is a “Top Voice” on LinkedIn, yet she is a novice live streamer. In fact, after investing considerable time studying, learning, and practicing, this is Julie’s very first public live stream!

Julie will share key takeaways from her “learning how to live stream” journey, and her top-notch instructor, Gillian Whitney (a master live stream strategist and coach), will provide additional practical and valuable tips that can be used by anyone new to or interested in live-streaming or looking to improve. 

                                            To JOIN the live stream:

 Click the ATTEN                1. Click the ATTEND button on this link - https://www.linkedin.com/posts/juliesavarino_interested-in-linkedin-live-or-live-streaming-activity-7204087050348707840-hE4D?utm_source=share&utm_medium=member_desktop

• If you are interested but can’t make the live event, click “Attend” anyway, because all attendees will receive a link to the recording after the live event ends.

2. Add the LinkedIn Live event to your online calendar.
   
   
3. On Thursday, June 13th, look for this LIVE EVENT to appear in your LinkedIn notifications or email inbox.

 

Trending Law Firm Business Development Roles

 

Many law firms have excellent, centralized, concierge-type Marketing and Business Development (MBD) departments and professionals working in their firms.

Due to the increased scope and scale of law firms and their intense workload, most MBD professionals mainly respond and REACT to attorneys’ requests for marketing assistance and sales enablement support.

The fact is that most MBD professionals are swamped with marketing and sales enablement projects such as assisting with events, seminars, presentations, and RFPs; pursuing awards and rankings; obtaining opportunities for media exposure; posting content upon request, etc.

To increase organic growth and measurable results and save valuable billable time, some firms have created positions designed to PROACTIVELY assist attorneys in developing new clients and business and collaborate with the firm’s MBD department to do so.

Examples of emerging new law firm MBD positions are listed below and described in the attached.  

✅ PRACTICE GROUP FOCUSED MBD PROFESSIONALS

✅ INDUSTRY-FOCUSED MBD PROFESSIONALS

✅ CLIENT DEVELOPMENT/SALES EXECUTIVES

✅ CONTENT CREATOR & PRODUCER

✅ COACHES

Click here to read more about these emerging new MBD positions in law firms:  https://www.linkedin.com/posts/juliesavarino_trends-in-law-firm-business-development-positions-activity-7189247999359754242-PoQ5?utm_source=share&utm_medium=member_desktop

 

New Business Pitches: 9 Common Mistakes

Avoid these 9 common mistakes most people make when pitching a new client or pitching new business:

1. You don’t prepare and send an agenda for the meeting ahead of time. Instead, you just show up.
2. You assume or presume that you already know just about everything there is to know about the potential client.
3. You spend less than one hour preparing for the pitch/meeting.
4. You prepare a lengthy slide deck with lots of words and text on most slides.
5. When presenting in person, you tend to look directly at the screen and read the content of your slides out to the audience verbatim. 
6. When presenting on video, you do not look directly at the camera.
7. You fill all the available time by TALKING (mostly about your firm and yourself) and often run over time.
8. You do not anticipate Q&A ahead of time, nor do you plan to ask questions or ask your audience for questions.
9. Your follow-up is not pre-planned, well thought out, or scheduled appropriately.

To avoid making these common mistakes, check out the 10 key tips on the attached video.

For more information, email Julie Savarino, julie@busdevinc.com.